Paid Search, or PPC advertising is targeted to bring you to customers immediately. Bright Idea’s goal is to save you money by optimizing your company advertisements within your marketing budget. We manage your campaigns on a continuous basis, looking for new opportunities, and improve existing ads. In addition, we report on a minimum monthly basis to stay apprised of the ROI and current results being generated from your efforts.
The market is a continually changing machine, and you have to stay up to date on what works and what doesn’t. The old days of “set it and forget it” is only a recipe for failure.
Ad Budget
Timeline
Example Feature
Website Analysis
Account Setup
Tracking Code Setup
Ongoing Keyword Research
Keywords in Campaign
Initial Campaign Development
Ad Copy Writing
Landing Page Optimization
Ongoing Campaign Reporting
Geotargeting
Ongoing Campaign Optimization
Monitoring Clicks, Conversions, Click Fraud
Graphic Banner Ad Design
Consultation Meetings
Ad Remarketing